AI Insights & Research
Expert insights on AI website optimisation, industry best practices, and the future of AI-powered business growth from Webcoda's research and development team.
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Editor's Picks
Should You Build an MCP Server? The Developer's Guide to Making Your App AI-Native
You've got an app. You've heard about MCP. But should you actually build an MCP server? A developer's honest guide to the decision framework...
Multimodal AI in 2026: When GPT-5, Gemini, and Claude See, Hear, and Understand
GPT-5, Gemini 3, and Claude Opus 4.5 all process text, images, audio, and video. Here's what each does best and which to choose.
The Great AI Hype Correction of 2025: What It Means for Your Business
2025 was the year AI met reality. With 95% of enterprise pilots delivering zero ROI and ChatGPT's growth stalling, here's what the great correction...
Business Insights
The Human-Verified Badge: Why 'AI-Free' Is the New Luxury Brand Signal
In a world where 74% of new web content is AI-generated, human authenticity has become the scarcest commodity. Here's how smart brands are...
50% of Companies Will Require 'AI-Free' Skill Tests by 2026
Gartner predicts half of organisations will demand proof you can think without AI. In the AI age, independent thinking is becoming rare, and valuable.
Developer Resources
The Interview Technique: Let AI Ask the Questions (Before Writing a Single Line of Code)
Running AI Locally: Why Australian Businesses Are Ditching Cloud AI for Total Privacy
The Ralph Wiggum Technique: Ship Code While You Sleep
All Articles
Google Engineer: Claude Code Built a Year's Work in 1 Hour
Jaana Dogan, a Principal Engineer on Google's Gemini API team, just publicly praised a competitor's tool. Her viral thread reveals uncomfortable...
Adobe Firefly Audio: Generate Copyright-Safe Soundtracks in Seconds
Adobe's Firefly Audio generates copyright-safe music synced to your videos. Finally, AI audio without legal risk.
Google Veo 3 vs YouTube: The AI Video War Australian Creators Must Win
Google's Veo 3 brings AI video to YouTube Studio. Australian creators can transform content production. Here's how to get ahead.
Google Imagen 4: AI Images Finally Get Text Right (95% Accuracy)
Imagen 4 achieves 95% text accuracy in AI images. Australian businesses can finally create print-ready marketing materials with AI.
Synthetic Reality: Generating Worlds on the Fly
AI-powered procedural generation is transforming how businesses create virtual worlds, cutting costs by 30-70% while training employees five times...
Emotion AI: The Website That Knows You're Angry
Australian businesses face a future where websites detect frustration before you click away. Here's what emotion AI means for privacy, profit, and...
GPT-5.2 vs GPT-5.2-Codex: What's the Difference? [Dec 2025 Guide]
OpenAI just released GPT-5.2-Codex, barely a week after GPT-5.2. If you're confused about what Codex even is anymore and whether you need it, you're...
Ray-Ban Meta Gen 2: The Smart Glasses That Actually Sold Out (80% Market Share)
Ray-Ban Meta glasses captured 80% market share. AI wearables are finally mainstream. Here's why businesses are paying attention.
AEO vs SEO: How AI Is Changing Google Search [2025 Australian Guide]
AEO is replacing SEO. AI search engines give direct answers, not links. Here's how Australian businesses must adapt.
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